Protected: RGB vs CMYK vs PMS
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From the Inside Out: The Key To Rocketing Your Brand To New Heights
The most ironic thing about being brand marketers is how difficult it is for us to find the time to focus on our own business when our day-to-day job is developing successful brands for our core partners. However, we believe in the importance of leading by example, and we know that to work with the […]
To Co-Brand or Not To Co-Brand? That Is The Question
Over the last decade or so, a franchising trend that has been on the receiving end of a great deal of hype is the “co-branding” concept, in which one or more independent brands unite to create a unique product or service. You see co-branding all the time and probably don’t even register it-for instance, that […]
Starbucks Brand Review – Gratis
In the interest of full disclosure: I do “like” Starbucks coffee, and I own Starbucks stock. After a recent trip to the Czech Republic and Germany, I was finally able to see and review how the Starbucks brand is performing in other countries and compare it with my US experience. While I have experienced the […]
Interning at Design the Planet: Helen Ford’s Farewell
Internships have many benefits. Between design school and being a professional, they provide a place to learn invaluable information that is not taught in the classroom. Working as an intern for Design the Planet has helped to give me confidence in myself while teaching me useful knowledge for my future. Skills that are developed in […]
Get Them To “Like” You…Really, Really “Like” You!
Hello, friends! I am donning my media maven cap once again to talk about an important type of web marketing that is not often discussed…in-store Facebook marketing. As Facebook becomes a more and more popular medium for businesses to advertise to and connect with their target market, it becomes vital that owners are aware of […]
Vehicle Wrap Advertising
Vehicle wraps are one of the most cost-effective ways to advertise your business. If done well, commercial vehicle wraps could be considered a blend of advertising and art, and they can create many memorable impressions. Vehicle wraps, or the vehicle graphics that we often see on trucks, buses, and vans, are one of the most […]
Franchising With A Twist
As you might know, working with franchises to further develop and expand their brand is one of our main areas of expertise here at Design the Planet. Painting with a Twist is a franchise homegrown right here in New Orleans that we are absolutely THRILLED to be working with. Painting with a Twist is the […]
A Website Fit For A Blue Dog
Like most New Orleanians, we here at Design the Planet are big fans of George Rodrigue’s eye-catching work. Renowned for the illustrious blue dog that pops up in the majority of his paintings, George created an unusual niche for himself in the world of art. He has continued to build on that reputation through consistently […]