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Planetary Insights

Keepin’ It Real

Why a logo redesign? Simply, things change. Times change. Fashion changes. Hopefully, your business has changed. Are things really the same now as they were when your business opened its […]

Understanding the Terminology

The design process uses an entirely different lexicon than many other fields, which can cause confusion if you aren’t familiar with the common terminology of our industry. To help you […]

Why Change a Good Brand?

Leading up to the re-brand of our company this year, several people told me that they liked the old identity and they loved the old web site, so why would […]