3/28
TikTok has taken the social media world by storm since its reinvention in 2017. It is reported that over 67% of teens/young adults in the US, and a whopping 150 million users nationwide actively use TikTok. What’s the reason the app has become so popular? TikTok offers a variety of content for virtually every audience […]
1/26
If you’re reading this, you already know how important logos and identities are to businesses. Logos often become a valuable asset that hold significant intrinsic value to its brand community and to potential buyers of the business. To get a fundamental idea of what a successful logo must consist of to be successful, here’s a […]
3/3
We spend a lot of time researching, planning, designing, testing, improving, editing, and updating the homepage of our clients’ websites, and why shouldn’t we? It’s the “main event” and the “key entry point” for new visitors to your website – isn’t it? At the risk of sounding like the internet geek that I am, I […]
3/19
Navigate through the chaos of COVID-19 and avoid quarantining your brand by using the power of digital marketing – your communication lifeline. The first few months of 2020 have upended society in a way few people could imagine. Businesses, schools, and museums are closed. Restaurants are either closed, empty, or reduced to curbside service establishments. […]
10/14
1. Keep your brand “fashionable” Consumers look for what’s new and different. Like fashions, a brand can become dated. With old packaging, colors, fonts and style it could be time to do that makeover. If sales have gone down, take a look at your brand and packaging versus what the competition is sporting. How do […]
5/7
The question is not IF you are different, but HOW you are different. Whether you are a franchise brand, multi-location brand, single-location brand or strictly an online brand, if you can’t answer this integral question about your company, you are missing the holy grail of marketing knowledge. DIF‧FER‧ENT (adj.) 1. Not alike in character or quality. 2. Not identical; separate or distinct. 3. Not ordinary; unusual. […]
3/12
The tagline at Design the Planet is DREAM. BRAND. EVOLVE. and no matter what your personal business model is, we have found these three words to be a mantra for branding success. Whether you are a business start-up or an established company, moving to the next level – and there is always a next level […]
8/6
As a marketing and branding firm that specializes in working with franchises and multi-location businesses, we meet with a diverse mix of prospective clients across a wide variety of industries that hope to turn their concept into a franchisable brand. These entrepreneurs range from highly experienced experts in their field to newbies that are fresh […]
7/25
A lot of businesses feel the stagnant summer drag, not only from the heat but from the steady slowing of clientele who are up to warm weather activities. Don’t fret, summer is a change of pace for everyone every year, so make the most of it and better your business. While we grownups don’t get […]
