1/20
How much does a website cost? Some thoughts and considerations – from a team who has developed over 700 websites. Without a doubt, the first question when considering a website is cost: What will it cost me, my company, in time and money? In our experience, the range is considerable, depending on many factors. But, […]
12/21
Is your brand outdated and sucking the life out of your business? Has your marketing stopped producing like it used to? Rebranding can re-energize your business and take you to a new level! Wikipedia Says… Rebranding is a marketing strategy in which a new name, term, symbol, design, or combination thereof is created for an […]
11/3
Social media marketing should be…social. Picture this: You’re walking through the mall, enjoying a delicious Auntie Anne’s cinnamon pretzel hand-in-hand with your significant other, when you’re accosted by a woman at a kiosk. She insists that she rub your hands down with her Dead Sea lotion. This isn’t a polite conversation, she’s in your face […]
3/3
We spend a lot of time researching, planning, designing, testing, improving, editing, and updating the homepage of our clients’ websites, and why shouldn’t we? It’s the “main event” and the “key entry point” for new visitors to your website – isn’t it? At the risk of sounding like the internet geek that I am, I […]
12/9
New Orleans is a mysterious city in ways that go beyond voodoo, above-ground cemeteries, swamp monsters, and secret recipes. Marketing in New Orleans for out-of-town ad agencies and other companies find our city both bewitching and perplexing. Why? Because, like Dennis Quaid said in that awful Cajun accent in the Big Easy, “We do things […]
3/19
Navigate through the chaos of COVID-19 and avoid quarantining your brand by using the power of digital marketing – your communication lifeline. The first few months of 2020 have upended society in a way few people could imagine. Businesses, schools, and museums are closed. Restaurants are either closed, empty, or reduced to curbside service establishments. […]
4/8
For years now, my motto in life as well as in business has been, “If there is no wind, row.” If business is slow or failing to grow: Keep rowing. For us, the wind symbolizes a good team, good clients and good sales. We’ve discovered there will be times in business where the wind is […]
2/28
Remember mass marketing – when finding your target audience could be like standing at one end of the gym and trying to make a basket at the other end of the court? With tools like geofencing and remarketing, those days of “Hail Mary Marketing” are coming to an end. Businesses used to waste thousands of […]
2/6
You know that cheerleader in high school you tripped all over yourself trying to impress, and, for about five minutes, thought was your girlfriend? One minute she made you feel like Maverick in Top Gun and the next like Steve Urkel? Google is just like her. One minute you’re at the top off the page […]
