This past summer, Avita Drugs Pharmacy debuted a 24-hour care line called 1-888-AvitaRX that patients can call anytime, day or night, and be personally assisted by an Avita representative. The line is meant to make Avita executives aware of any compliments or concerns that patients have in order to provide superior service and optimum care.
In order to promote the AvitaRX initiative, Design the Planet created a 36×48 poster encased in a black metal frame to showcase as a centerpiece at each of Avita Drug Pharmacy’s four locations. Additionally, Design the Planet provided location-specific inserts that gave patient’s additional information about their own personal Pharmacist-In-Charge along with details about the hotline, it’s purpose, and how they could benefit from the service. Finally, Design the Planet placed a banner on the main section of the website and created a special landing page with all of the 1-888-AvitaRX info.