Design the Planet

Misguided Logo Typefaces

Sometimes we, as designers, complain about the overuse of common themed fonts like Papyrus, Brush Script, and Comic Sans. We also complain about misusing the font such as the example below. A local store called Upscale Clothing uses Comic Sans as their logo. Why would a place describing themselves as upscale use a handwritten font? Why would a designer or sign show pull up the font named “Comic” for a place called Upscale Clothing?

A more appropriate font would have been a traditional serif font like Garamond or even a script font.

Why, oh why do people use these horrid fonts? Please stop the insanity.

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