Have you ever doubted the power of digital media or underestimated the impact of Apple’s iPod? This number may surprise you, in the coming weeks Apple’s iTunes will sell it’s 10 billionth download (that with a “b” meaning – 10,000,000,000)!
Be the lucky downloader and you could win a $10,000 iTunes Gift Card! As of a [...]
On the heels of Facebook turning 6 years old, LinkedIn hits another large benchmark. On February 11, LinkedIn announced their 60,000,000 member.
Not sure what that exactly means. It means more and more people are going to LinkedIn to find employment through via networking and more people are doing business through LinkedIn. This also shows rapid [...]
Google is a household name; has been for some time now. We’ve even turned “google” into a verb for “searching online” – “Just Google it!” Most people are surprised to find out that Google has never aired a single commercial for their popular search engine.
Their first ad ever aired during Super Bowl 44 (that’s in [...]
The Saints have won the Super Bowl, but that is not the glimpse that I am referring to in this post. As part of the celebration, WWLTV.com posted headlines from newspapers & websites from around the world. Notice, I said headlines from websites. Of the 43 headlines, about one-third of them were from websites. This [...]
It’s hard to believe that Facebook is just 6 years old. Where were we before anyone ever heard of Facebook or MySpace? (It’s okay, I hardly remember as well.)
I hope you enjoy Facebook and other possibly other social media avenues to reach out to old friends, disconnected family members and even your spouse, but if [...]
Our construction design & marketing division, the Brand Constructors, recently wrote a blog post that we thought you’d enjoy. It is about doing business with people you enjoy working with and how one of their clients strives for better customer service even on public, lowest-bidder construction projects.
Think about it, you do business with vendors you [...]
When I first saw this giant ad at the local mall, I wondered why would you advertise Gatorade in the mall. The target demographics were way off. When you think of the typical mall shopper you have soccer moms, tweens, and teenage girls. The teenage guys at the mall are usually looking at the teenage [...]
ESPN.com put it best, “Who Dat in the Super Bowl?”.
Believe it or not, the New Orleans Saints are in the Super Bowl. Oddly enough, they’re facing New Orleanians QB Peyton Manning & WR Reggie Wayne. Many believed the Saints would never make it to the big game. In fact, WWL’s sports legend, Jim Henderson, called [...]
I recently found a great article on BNET.com that epitomizes building a brand community and how to cater to that community. The article entitled Five Branding Secrets of Lady Gaga & Apple, go through how the eccentric singer and the innovate computer company create their brands.
1) Cultivate a Fanatical Fan Base: Fans of either Lady [...]
Whether you’re a logo designer or a client in need of a logo designer, you should be aware of the processes that help make a logo successful. People unaware of the design process think a logo is something designers can create in a few hours when really, a few hours is enough time to research [...]
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