Sometimes when we quote a logo redesign or identity package update people are surprised – surprised at what a great logo can cost. I can explain until I’m blue in the face why you need a professionally designed logo and why you should find a company you admire to develop one (and pay them a reasonable sum of money to create one), but somehow people still doubt what a great logo is worth. So, to make my point another way, I’ll explain what a BAD Logo will cost you.
Category Archives: Graphic Design
The Creative Process from a Different Point of View
June 16, 2011 – 1:49 pm
Having an administrative background, I haven’t had a lot of opportunities to engage in the process that happens behind the scenes to create great design concepts. But, since coming to work for Design the Planet, I’ve had some first-hand experience at seeing the process in motion. It goes something like this: When we get a [...]
Connecting the Dots
August 12, 2010 – 9:02 am
I can’t think of one promising finger painter or notepad doodler in their earliest design years who has expressed interest in becoming a “Communicator!” when he or she grows up. In freshman naivete, I presumed that my future as a collegiate remained a mystery behind one of only two doors to the university art department: [...]
Lucy’s Retired Surfers Bar & Restaurant – Email Branding
June 18, 2010 – 10:24 am
Lucy’s Retired Surfer Bar & Restaurant is a great place to go for a drink and a bite to eat, but how do you know what is today’s special? As part of their branding and communication pieces, Design the Planet developed a weekly email for the restaurant’s two locations to update their customers about what’s [...]
Greene Serene – Logo Design
June 18, 2010 – 10:20 am
Green Serene is a new eco-friendly retail store on the famous Magazine Street. At the shop, you can find innovative and stylish designs made of 100% organic cotton and bamboo clothing, repurposed and recycled beauty products, and hand-made jewelry. Our goal was to develop an identity that represented the company’s mission and purpose with a [...]
Rotary International Convention 2011
June 18, 2010 – 10:13 am
Design the Planet has worked with the West Bank Rotary Club for over 8 years and their international convention is coming to New Orleans in 2011. The website is the main communication tool for the organizers because of the shear number of Rotarians needing the information from around the world. Our team has also added [...]
Great Design Blog Resource
June 9, 2010 – 10:34 am
Abduzeedo: There are a lot of great design blogs out there, but if you have not heard of this blog, you should check it out and then subscribe. They post every day, often many times a day, and it always seems to be something unique. They have all sorts of articles for inspiration, they have [...]
NASA Does Design
May 26, 2010 – 1:01 pm
I happened upon this link this morning. It was actually pretty interesting. I know that each NASA mission takes pictures before they launch, but I had no idea they had been making “movie posters” for a few years now. I will be the first to admit that some of these posters are pretty terrible. I [...]
How Not to Help People Read a Sign
October 8, 2009 – 1:32 pm
To the right is a picture from this month’s Gretna Heritage Festival which had numerous local restaurants, non-profits, and craftsmen selling delicious food and one-of-a-kind crafts. Here is a sign that could use some help. When trying to get the text to fit, you need to do more than condense the font and make it [...]
A New Jack in the Box
March 10, 2009 – 3:42 pm
Jack in the Box, a national burger restaurant rarely found here in Louisiana, recently introduced their new logo by Duffy & Partners. (Old & new logos shown on the right). The new logo is definitely an update from the old balloon letters of yesteryear to the slick almost Web 2.0. A recent article on BNET [...]
Design the Planet's Blog is proudly powered by WordPress