When I first saw this giant ad at the local mall, I wondered why would you advertise Gatorade in the mall. The target demographics were way off. When you think of the typical mall shopper you have soccer moms, tweens, and teenage girls. The teenage guys at the mall are usually looking at the teenage [...]
Category Archives: Fun
Who Dat in the Super Bowl?
January 25, 2010 – 9:12 am
ESPN.com put it best, “Who Dat in the Super Bowl?”. Believe it or not, the New Orleans Saints are in the Super Bowl. Oddly enough, they’re facing New Orleanians QB Peyton Manning & WR Reggie Wayne. Many believed the Saints would never make it to the big game. In fact, WWL’s sports legend, Jim Henderson, [...]
5 Branding Secrets of Apple & Lady Gaga
January 18, 2010 – 6:35 pm
I recently found a great article on BNET.com that epitomizes building a brand community and how to cater to that community. The article entitled Five Branding Secrets of Lady Gaga & Apple, go through how the eccentric singer and the innovate computer company create their brands. 1) Cultivate a Fanatical Fan Base: Fans of either [...]
The Power of Imagery
January 5, 2010 – 12:01 pm
We are all wowed by great images. We buy photo books, look at pictures of the year in review, and send postcards of outstanding photographs. The old saying is that a picture says a thousand words and it is so true. Many times clients and even designers forget the importance of good photography. Personally, I’ve [...]
What The…
December 29, 2009 – 10:47 am
This commercial caught be by surprise this past holiday weekend. I was watching a movie on Comedy Central and I thought it was a spoof like Saturday Night Live’s fake commercials. This time it was not a spoof. The commercial is of Vince Offer, better known as the Sham Wow Guy, rapping in the recent [...]
Holiday Cheer
December 23, 2009 – 11:00 am
I thought we’d share the Holiday Cheer by taking a picture of our door with the Christmas Cards that we’ve received this year. We’ve received fun ones, serious one, cards branded, and some New Orleans and Saints cards too. Enjoy!
Times Square Ads, a Short Review.
December 7, 2009 – 3:25 pm
I just got back from a long vacation in New York City. One of the things I love about New York is that since it’s such a huge market, large companies are always willing to try innovative marketing techniques to entice us consumers to buy. One of the best places to see these advertisements is [...]
Joke: Direct Marketing
September 4, 2009 – 5:00 pm
A friend of Design the Planet sent us this joke that talked about direct marketing and we thought you’d enjoy it: A shopkeeper was dismayed when a brand new business much like his own opened up next door and erected a huge sign which read ‘BEST DEALS.’ He was horrified when another competitor opened up [...]
Mac or PC?
May 12, 2009 – 4:16 pm
We can probably guess the answer based on your industry & job, but we’re curious. Do you work on a Windows computer or a Mac computer? Do you work on a Mac at work, but have a PC at home? Carry an iPhone & a Blackberry? Post a comment below. Each platform has their place [...]
Facebook is #5.
May 3, 2009 – 1:27 pm
Yes, I did tell you that Facebook was the internet’s #1 most popular social networking website just a month ago, but Facebook is #5. On a short segment on managing your time on Facebook on NBC’s Today Show this morning (Sunday, May 3, 2009), weekend anchor Jenna Wolfe said Facebook, with over 225 million users, [...]
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