Continued from Laughter – The Cheapest Medicine (January 25, 2012) Exploring how humor affects us in the work place has become a very interesting study and yes, almost discipline for me. In recent weeks, I’ve explored a variety of ways to help my team cash in on the health benefits of laughter, general well being, [...]
Author Archives: Kat
Laughter – The Cheapest Medicine
At Design the Planet we understand that the long-term success of any brand is dependent on the clear minds and healthy bodies of the employees representing it. Good companies know that their employees are their brand and clients perceive them through the interaction and attitude of their employees. At Design the Planet we know that [...]
Louisiana Office Products
Louisiana Office Products (LAOP) is a 30 year-old family owned office supply and furniture company. The company’s outdated look and feel positioned LAOP as the “chair store,” despite selling a full range of office supplies, equipment and furniture. With the need to compete against big box competitors, LAOP needed a way to harness its unique brand differentiation, change its outdated image and attitude, and infuse its brand community with enthusiasm.
Nacho Mama’s “Cinco de Mama”
Nacho Mama’s is a fun and festive restaurant that works hard to produce great food and good times, while keeping people coming back for more through their attention to flavor and hospitality. For a restaurant that’s used to being unique, Nacho Mama’s annual Cinco de Mayo celebrations weren’t standing out despite offering live bands, contests, and special prices.
GNO, Inc. – Mobile App
GNO, Inc. ambassadors often find themselves in situations where they have the opportunity to promote New Orleans, and they need the necessary facts and figures in front of them to support their statements when the opportunities arise. CEO Michael Hecht realized he was fielding a large number of urgent phone calls from people requesting information about the area. He realized applied technology was needed to handle this issue; something that could provide the information in a quick and efficient manner.
The Creative Process from a Different Point of View
Having an administrative background, I haven’t had a lot of opportunities to engage in the process that happens behind the scenes to create great design concepts. But, since coming to work for Design the Planet, I’ve had some first-hand experience at seeing the process in motion. It goes something like this: When we get a [...]
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